Every essential, built inNo app store needed

AI commerce for growing brands

Your store, shop counter, inbox, campaigns, ads and loyalty, run by one AI.

The Gilwick store editor

Pick a page and say what to change. Gilwick edits it, checks it on phone, tablet and laptop, and waits for you to publish.

See the first 5 steps

Tired of apps scattered across an app store for the basics?

Gilwick has them built in.

One login. One bill. One AI that knows all of it.

Reviews
+1 app
Loyalty
+1 bill
Live chat
Separate inbox
Email marketing
+1 login
Point of sale
+1 bill
Shipping labels
+1 login
Discounts
+1 app
Abandoned cart
Syncs every 15 min
Product feeds
Syncs every 15 min
Reports
+1 login

A closer look at the tools you'll use most

See every tool
01 / 06

Store builder

Describe a change and Gilwick makes it, checked on phone, tablet and laptop.

See store builder
A bright clothing boutique
Make my home page warmerDone. It fits phone, tablet and laptop.
02 / 06

Inbox and support

WhatsApp and Instagram messages in one inbox, with replies drafted for you.

See inbox and support
A shopper on his phone at home
Do you have the hoops in silver?Yes, €42 and they ship tomorrow.
03 / 06

Campaigns

Email, WhatsApp, SMS and push campaigns, with tracked links.

See campaigns
A shop owner checking orders on her phone
Winter editEmail designedWhatsApp and SMS readyLinks tracked
04 / 06

Ads

Run ads on Instagram, Facebook and Google; show your products on Pinterest.

See ads
A model in red trousers mid-stride
Instagram and FacebookLive
Google Performance MaxLearning
Pinterest catalog240 products synced
05 / 06

Point of sale

Sell in your shop with shifts, returns and an end-of-day report.

See point of sale
A bakery owner in her shop
Shop till · Shift 2
Sale #318 · 2 items$12.40
End of day reportReady
06 / 06

International markets Rolling out

Sell across borders: prices in local currencies, your store in more languages, local payments and taxes per market.

See international markets
A lantern-filled shop in a covered market
Gold hoops
Store languageEnglishالعربية
An amber glass bottle on a shelf in low evening light

Gilwick sells at night.

  1. Answers a question at 11:42 pm.

    Yes, silver hoops are €42. Here is the link.
  2. Recovers a left bag at 2:15 am.

    Bag recovered · $64
  3. Your orders are ready at 7 am.

    3 new orders#1043 · Gold hoops#1044 · Silver studs

Cart follow-ups on WhatsApp

When a shopper leaves items in the bag, Gilwick reminds them on WhatsApp, by SMS or by email, with a link back to checkout.

  • WhatsApp, SMS and email from one setting
  • A link straight back to the bag
  • Each reminder in your store's name
See the first 5 steps
A shop owner checking orders on her phone beside packed boxes
Reminder sent to Lena
2 items are still in your bag

Gilwick vs Shopify

Both run a full store. The difference is what comes in the plan.

See the full comparison
For your brandGilwick Shopify
Loyalty and membershipsBuilt inThrough third-party apps
Product reviewsBuilt inThrough third-party apps
Instagram comment-to-DMBuilt inThrough third-party apps
AdsInstagram, Facebook and Google from one place; catalog on PinterestA channel app by Shopify for each platform
What you pay forOne plan, one billA plan, plus monthly app subscriptions

Questions

Anything else, write to us and a person replies.

Email a question

Do I need a designer for Gilwick?

No. You say what to change and Gilwick makes it. You can still edit any section by hand.

Can my Gilwick store use my own domain?

Yes. Connect a domain you own when you publish.

Which messages reach the Gilwick inbox?

WhatsApp and Instagram messages. Gilwick drafts each reply and you approve it before it goes.

Where can my Gilwick ads run?

On Instagram and Facebook through your Meta account, and on Google with Performance Max. Your products can also show on Pinterest.

Can my Gilwick store sell abroad?

Selling across borders is rolling out: local currencies, languages and payments, market by market.

Your first order in 5 steps

1 · Describe your brand

Handmade jewellery from Lisbon, warm and simpleBuild my store

2 · Gilwick builds the store

A jeweller at her bench
Gold, made slowly by handEarrings · Necklaces · Bangles

3 · First Instagram ad goes live

A fashion photo used in the ad
Ad is live$15 a day

4 · First order comes in

Gold hoop earrings
New order #1042Gold hoops · $48 · Mia Chen

5 · Shipped to the door

Parcels delivered at a front door
DeliveredLondon · today